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2022
SCOPE:
Logo redesign. Full brand guide.
TOOLS:
Adobe Illustrator.
Original Logo
K 'N' K was already well recognized in the area for their expertise in tree trimming and removal and had an established brand for years...
New Logo
As they continued to grow, so did their logo needs, but we didn't want to stray too far from what their customers were used to seeing.
They needed a strong, clean design that could be easily read at a distance, and easily produced on anything from apparel and promo items, to yard signs and decals for their trucks and heavy equipment.
Brand Guide
LOGO USE
COLORS
FONTS
“Avenir” or “Avenir Next” for body text and headlines. Logo uses a modified Avenir Next - Heavy.
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